{"id":2852,"date":"2017-06-15T19:46:28","date_gmt":"2017-06-15T17:46:28","guid":{"rendered":"http:\/\/asterixia.se\/?p=2852"},"modified":"2022-03-09T14:03:46","modified_gmt":"2022-03-09T13:03:46","slug":"valio-sverige-ab-med-mifu-falld-av-ron","status":"publish","type":"post","link":"https:\/\/asterixia.se\/en\/2017\/06\/valio-sverige-ab-med-mifu-falld-av-ron\/","title":{"rendered":"Valio Sverige AB med Mif\u00fa f\u00e4lld av RON!"},"content":{"rendered":"<div class=\"wp-block-image is-style-default\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"1132\" height=\"254\" src=\"http:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/RON.jpg\" alt=\"\" class=\"wp-image-2862\" srcset=\"https:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/RON.jpg 1132w, https:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/RON-300x67.jpg 300w, https:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/RON-768x172.jpg 768w, https:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/RON-700x157.jpg 700w, https:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/RON-400x90.jpg 400w\" sizes=\"auto, (max-width: 1132px) 100vw, 1132px\" \/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-size: 14pt;\">66 anm\u00e4lningar mot Valio Sverige AB och marknadsf\u00f6ringen av Mif\u00fa och nu har beslutet kommit.<\/span><\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p><span style=\"font-size: 14pt;\"><strong>Anm\u00e4lningarna<\/strong><\/span><br><span style=\"font-size: 14pt;\">Enligt samtliga anm\u00e4lare \u00e4r reklamen vilseledande eftersom det anges att produkten \u00e4r vegetarisk trots att mj\u00f6lk\u00adprotein \u00e4r animaliskt. Anm\u00e4larna anser s\u00e5ledes att reklamen ger intryck av att produkten \u00e4r fri fr\u00e5n animalier och att den d\u00e4rmed g\u00e5r att \u00e4ta f\u00f6r personer som undviker animalier och\/eller \u00e4r allergiska mot mj\u00f6lkproteiner.<\/span><\/p><\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-size: 14pt;\">L\u00e4s<\/span> <strong><span style=\"font-size: 14pt;\"><a href=\"http:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/Beslut-RON-1702-48.pdf\" target=\"_blank\" rel=\"noopener noreferrer\">Beslut fr\u00e5n RON <\/a><\/span><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><span style=\"font-size: 14pt;\">Jag har skrivit om reklamkampanjen <strong><a href=\"https:\/\/asterixia.se\/en\/2017\/03\/valio-calls-its-dairy-product-vegetarian\/\">h\u00e4r<\/a><\/strong> och <a href=\"https:\/\/asterixia.se\/en\/2017\/04\/valio-has-been-reported-63-times-to-advertising-ombudsman\/\"><strong>h\u00e4r<\/strong><\/a> .<\/span><\/p>\n\n\n\n<div class=\"wp-block-image is-style-default\"><figure class=\"aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"577\" height=\"579\" src=\"http:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/valioasterixia.jpg\" alt=\"\" class=\"wp-image-2865\" srcset=\"https:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/valioasterixia.jpg 577w, https:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/valioasterixia-150x150.jpg 150w, https:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/valioasterixia-300x300.jpg 300w, https:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/valioasterixia-180x180.jpg 180w, https:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/valioasterixia-50x50.jpg 50w, https:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/valioasterixia-200x200.jpg 200w, https:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/valioasterixia-400x401.jpg 400w\" sizes=\"auto, (max-width: 577px) 100vw, 577px\" \/><\/figure><\/div>","protected":false},"excerpt":{"rendered":"<p>66 anm\u00e4lningar mot Valio Sverige AB och marknadsf\u00f6ringen av Mif\u00fa och nu har beslutet kommit. Anm\u00e4lningarnaEnligt samtliga anm\u00e4lare \u00e4r reklamen vilseledande eftersom det anges att produkten \u00e4r vegetarisk trots att mj\u00f6lk\u00adprotein \u00e4r animaliskt. Anm\u00e4larna anser s\u00e5ledes att reklamen ger intryck av att produkten \u00e4r fri fr\u00e5n animalier och att den d\u00e4rmed g\u00e5r att \u00e4ta f\u00f6r [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":2864,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[42],"tags":[63,332,62,45,41],"class_list":["post-2852","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mat","tag-mifu","tag-ron","tag-valio","tag-valio-sverige","tag-vegan"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":8}},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Valio Sverige AB med Mif\u00fa f\u00e4lld av RON! - ASTERIXIA<\/title>\n<meta name=\"description\" content=\"Enligt samtliga anm\u00e4lare \u00e4r reklamen vilseledande eftersom det anges att produkten \u00e4r vegetarisk trots att mj\u00f6lk\u00adprotein \u00e4r animaliskt. Anm\u00e4larna anser s\u00e5ledes att reklamen ger intryck av att produkten \u00e4r fri fr\u00e5n animalier och att den d\u00e4rmed g\u00e5r att \u00e4ta f\u00f6r personer som undviker animalier och\/eller \u00e4r allergiska mot mj\u00f6lkproteiner.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/asterixia.se\/en\/2017\/06\/valio-sverige-ab-med-mifu-falld-av-ron\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Valio Sverige AB med Mif\u00fa f\u00e4lld av RON! - ASTERIXIA\" \/>\n<meta property=\"og:description\" content=\"Enligt samtliga anm\u00e4lare \u00e4r reklamen vilseledande eftersom det anges att produkten \u00e4r vegetarisk trots att mj\u00f6lk\u00adprotein \u00e4r animaliskt. Anm\u00e4larna anser s\u00e5ledes att reklamen ger intryck av att produkten \u00e4r fri fr\u00e5n animalier och att den d\u00e4rmed g\u00e5r att \u00e4ta f\u00f6r personer som undviker animalier och\/eller \u00e4r allergiska mot mj\u00f6lkproteiner.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/asterixia.se\/en\/2017\/06\/valio-sverige-ab-med-mifu-falld-av-ron\/\" \/>\n<meta property=\"og:site_name\" content=\"ASTERIXIA\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/asterixia.se\" \/>\n<meta property=\"article:published_time\" content=\"2017-06-15T17:46:28+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-03-09T13:03:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/asterixia.se\/wp-content\/uploads\/2017\/06\/valiomifuro.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"600\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Asterixia\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Asterixia\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"NewsArticle\",\"@id\":\"https:\\\/\\\/asterixia.se\\\/2017\\\/06\\\/valio-sverige-ab-med-mifu-falld-av-ron\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/asterixia.se\\\/2017\\\/06\\\/valio-sverige-ab-med-mifu-falld-av-ron\\\/\"},\"author\":{\"name\":\"Asterixia\",\"@id\":\"https:\\\/\\\/asterixia.se\\\/en\\\/#\\\/schema\\\/person\\\/55f6c520521bec02832408b6eac2005a\"},\"headline\":\"Valio Sverige AB med Mif\u00fa f\u00e4lld av RON!\",\"datePublished\":\"2017-06-15T17:46:28+00:00\",\"dateModified\":\"2022-03-09T13:03:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/asterixia.se\\\/2017\\\/06\\\/valio-sverige-ab-med-mifu-falld-av-ron\\\/\"},\"wordCount\":103,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/asterixia.se\\\/en\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/asterixia.se\\\/2017\\\/06\\\/valio-sverige-ab-med-mifu-falld-av-ron\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/asterixia.se\\\/wp-content\\\/uploads\\\/2017\\\/06\\\/valiomifuro.jpg\",\"keywords\":[\"Mif\u00fa\",\"RON\",\"Valio\",\"Valio Sverige\",\"Vegan\"],\"articleSection\":[\"Mat\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/asterixia.se\\\/2017\\\/06\\\/valio-sverige-ab-med-mifu-falld-av-ron\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/asterixia.se\\\/2017\\\/06\\\/valio-sverige-ab-med-mifu-falld-av-ron\\\/\",\"url\":\"https:\\\/\\\/asterixia.se\\\/2017\\\/06\\\/valio-sverige-ab-med-mifu-falld-av-ron\\\/\",\"name\":\"Valio Sverige AB med Mif\u00fa f\u00e4lld av RON! - ASTERIXIA\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/asterixia.se\\\/en\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/asterixia.se\\\/2017\\\/06\\\/valio-sverige-ab-med-mifu-falld-av-ron\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/asterixia.se\\\/2017\\\/06\\\/valio-sverige-ab-med-mifu-falld-av-ron\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/asterixia.se\\\/wp-content\\\/uploads\\\/2017\\\/06\\\/valiomifuro.jpg\",\"datePublished\":\"2017-06-15T17:46:28+00:00\",\"dateModified\":\"2022-03-09T13:03:46+00:00\",\"description\":\"Enligt samtliga anm\u00e4lare \u00e4r reklamen vilseledande eftersom det anges att produkten \u00e4r vegetarisk trots att mj\u00f6lk\u00adprotein \u00e4r animaliskt. 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